MOA create natural skincare products, made in England, inspired by old herbal folklore and with a sprinkling of magic!

It all began after the birth of my daughter Jemima, who suffered very badly with eczema.  After using prescribed creams, I started to research the ingredients and was alarmed at the possible long-term effects of petrochemicals and stearoids so widely used in these products.  It was my dream to create something natural to soothe the itchiness and discomfort which goes hand in hand with eczema, psoriasis and other irritating skin complaints... and so Magic Balm was created!

The active ingredients found within Magic Balm include yarrow (Achillea Millefolium), an ancient healing herb, and tea tree oil, nature's powerful antiseptic which work in synergy to protect and repair.

MOA products combine yarrow with other herbal extracts and botanical oils to create products that soothe, cleanse and revitalise. Taking time to slow down and nurture oneself is important to our wellbeing, a simple daily ritual creates a therapeutic effect on both mind and body.

The yarrow is grown in Somerset and made into a potent extract. Each product is lovingly made by hand in Charlie's Somerset workshop, consciously created with intention and imbued with magic.

The surrounding Somerset countryside is a constant source of inspiration and connection to Mother Earth. 

A note from Charlie

As a child, I loved nothing more than mucking about outside, making potions and finding wild creatures to play with, even in the freezing cold.   It was my haven of escape, and still is today. This grew into a fascination of herbalism and the folklore surrounding wild plants such as yarrow, a favourite with herbalists due to its array of powerful properties.

Growing up I was surrounded by art, both parents were prolific artists. I now get to express my artistic side through the hand drawn illustrations on the MOA packaging and take my inspiration from mother nature, magical folklore and mythology. I believe the outer packaging of the finished product should be as exciting as what’s inside, and I take great care to make each potion unique and special.

Charlie x